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Marketing & Public Relations

Click on the articles below for more hot tips and information from the experts in Public Relations & Marketing.

 Cyber threats  

Protect your hair & beauty business from cyber threats 

Is your salon business an easy target for cyber attacks and hackers?.  Read more


Email marketing to promote your salon  

7 reasons to promote your salon with email marketing

Not sure how email marketing could help you and your business? We look at 7 reasons why you shouldn’t ignore it.   Read more


Tips for creating better salon adverts  

5 tips for creating better salon press adverts

We share our marketing tips on how to squeeze the most from your local media advertising.   Read more


Set up social media  

Why and how to set up a salon social media policy

Don’t get caught out by social media. We look at why and how you should set up a social media policy in your business.  Read more


Website  

Tips on building a website for your salon or barbershop

Building and maintaining a website might sound a little bit intimidating, but no need to be overwhelmed! Timely have got you covered with a few basic tips to help you make a website as awesome as your business.   Read more


Flying start  

Get your salon marketing off to a flying start

Alice Kirby of Lockhart Meyer Salon Marketing looks at how to kick-start your marketing in the New Year.   Read more


Hairdressers receptionist  

Salon Call Manager

Losing clients because they cannot get through on the phone is poor business so salons should consider a Salon Call Manager   Read more


Competitions  

The perks of industry competitions

There are so many competitions across the hairdressing, beauty and barbering industry, but what can these mean for your salon and why should you encourage participation?   Read more


Making Twitter work for your salon  

Making Twitter work for your salon

Are you spending too much marketing time on Twitter for little return? Beginning to think it’s a waste of effort? Try these 4 strategies and get Twitter working for your salon business.   Read more


Getting your salon found locally  

Getting your salon found locally

5 top tips on how to ensure Google lists your salon on local searches.   Read more


Free marketing ideas  

How to market your salon for (almost) free

Strapped for cash? Alice Kirby of Lockhart Meyer Salon Marketing shares 3 low-cost ways to market your hair or beauty salon.   Read more


Online Retailing  

Expanding into online retailing

Online is not just the future of salon retail, it’s already the present. So, if you’re not up to speed with selling online, you need to be on board… fast, advises hairdresser Daniel Field.  Read more


Creating An App  

Creating an App for your salon

Do you really need an app for your salon? How to get started and how to do it properly, and make sure it is right for your salon.  Read more


Mystery Shopping Pros & Cons  

Power to the People

Hairdressing is a chatty ‘people’ business and so you may think you are a good networker. But networking is a marketing and promotional tool many businesses fail to use to its full potential.  Read more


Website  

One in a million

Having a great website is one thing, getting it noticed online is quite another. Sean Greentree outlines how not to end up down an online back alley.  Read more


YouTube Creativity  

Channel your creativity

More and more hairdressers are putting their work and their business up on social media channel YouTube. But how easy is it to do? Anne Veck explains.  Read more


Festive martketing  

5 tips for fabulous festive marketing

Are you starting to think how you will market your salon or barbershop this coming festive season? Shortcuts Software give you 5 tips to get you started.   Read more


 NHF Valentines Day  

6 ways to seduce your salon clients on Valentine’s Day 

Are you making the most of Valentine’s Day? Try these 6 practical marketing ideas to give February a boost.  Read more


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